As per Mohit Aggarwal 2016 was a time of rousing substance. A large number of these thoughts will proceed to develop and pick up energy all through 2017. During a time where even the President tweets every day, advanced substance will keep on capturing consideration.

  • The continued rise of mobile.
  • In-store marketing and digital marketing grow closer.
  • Branding gets a conscience.
  • Consumers want instant satisfaction.
  • Live video gets even bigger.

But in 2017 digital world there are some changes by Mohit Aggarwal Aastha Group views;

  • Focusing on blog storytelling.
  • The minimalistic approach works.
  • Beware of consumer resentment.
  • Expiring content.